Beer Marketer’s Insights:
Finally, tho brewers have traditionally frowned at private equity cos owning distribs, concept may have to be revisited to make some of next wave of deals happen. In fact, First Beverage Capital, which so far has provided “real estate capital solutions” for distribs, “is exploring expanding into an equity financing program,” Chairman Bill Anderson told INSIGHTS. This trend towards private equity “makes sense” sez source, noting strength of cash flow and “less risk” in beer compared to other bizzes. These private equity cos have a bunch of dough, which they’re committed to spend. They’re looking for safe investments in “recession resistant” industries with a “proven track record,” said another. So lotsa angles, which may lead to some very interesting plays in 09 and beyond.