Elliott Coon and AdrinAdrina
What fuels the founders of GEM&BOLT?
Their respect for nature and love of shared experiences and the desire to create an inspiring, clean spirit.
Why did First | Bev invest?
Our team was fascinated by mezcal—its rich history and authenticity—and how consumers are seeking experiences that are creating opportunities for new stories to be told through brands. We were inspired by what the GEM&BOLT founders had accomplished in creating a fantastic liquid and a unique brand experience.